Creating your Marketing Strategy Webinar

9:30am to 11:00am 25th Sep

The course will cover:

  • The Process – putting together a marketing strategy
  • Understanding what your marketing exchange is and how you add value to clients
  • Taking a research-based approach – so considering what and how?
  • Who are you reaching out to? Understanding them better through segmenting, targeting and positioning
  • Piggybacking as a route to market
  • Creating a marketing mix which stacks up with your clients’ needs

What: Creating your Marketing Strategy Webinar

When: Friday 25th September 2020, 9:30am – 11:00am

Register on Eventbrite:


These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.

This project is part funded by the European Regional Development Fund, forming part of the CW Business: Start, Grow and Scale Programme.