Creating your Marketing Strategy Workshop

Warwick Innovation Centre, CV34 6UW
9:30am to 12:30pm 22nd Sep

  • The Process – putting together a marketing strategy
  • What’s your exchange? Having a Marketing Orientation
  • Research based approach – what and how?
  • Who are your customers? Let’s understand them better through Segmenting, Targeting and Positioning
  • Piggybacking as a route to market
  • Creating a marketing mix which stacks up.

Topic: Creating your Marketing Strategy

Delivery Method: In-Person

Date: Thursday 22nd September 2022

Time: 9:30am – 12:30pm

Venue: Warwick Innovation Centre, Gallows Hill, Warwick, CV34 6UW

Register on Eventbrite:


These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.

This project is part funded by the European Regional Development Fund, forming part of the CW Business: Start, Grow and Scale Programme.