Essential Sales Skills
Overview:
Selling is a critical business capability, but often does not receive the same investment in skills development as other business disciplines like Software Development or Manufacturing. But Selling can be the difference between a poor and great business. In this course, you will learn the most important skills that successful salespeople use every day, and become more confident in your own sales or customer-facing roles. By the end of this workshop you will be able to:
- Make a great first impression
- Ask effective questions
- Ensure customer action
- Increase sales
- Increase company profile
- Increase professionalism
Agenda:
- Course Introduction
- Preparing for the Buyer
- How to recognise Buyer emotions
- Pre-meeting Preparation
- Making the Right First Impression
- Personal presentation
- Introducing the Customer to your Company
- Finding out what Customers Need
- Asking the right questions
- Creating alignment between the Seller & Buyer
Your Trainer:
Anna has 20 years of Sales and Training experience in the Pharmaceutical industry. She has in-depth experience of selling complex, technical products to knowledgeable clients. Paul Martin has 20 years’ experience of delivering performance improvements in multiple Technology sectors
